Surrey-based printers, 4-Print, one of the region’s leading print specialists recently invested in two Vivid print finishing systems to complement their new digital press.
Established in 1982, 4-Print, with a long-standing reputation for high-quality litho work and outstanding customer service, decided to expand into the growing digital market. Having invested in a state-of-the-art digital press it immediately became apparent that the next day laminating service and cylinder cutting and creasing, currently used for litho, just wouldn’t be adequate for the faster production expectations of a digital print buyer. A faster and more efficient alternative needed to be sourced.
Following significant research 4-Print selected Vivid Laminating Technologies to supply two systems: A Matrix 530 Duplex Laminator with Omniflow deep pile feeder to cope with banner sheets of 700mm and a Magnum MC-35A for creasing and perforating.
Nigel Fountain, Managing Director of 4Print commented “Whilst researching a suitable supplier Vivid was a name that kept coming up, they seemed to be well-respected with positive feedback from current users. Certainly, in our dealings with them I can say that they are a pleasure to deal with. The installation was seamless with Vivid technicians on hand for questions in the early days. It is a joy to work with Sophie Evans who has the answer to any question and a huge passion for the products.”
When asked what specifically they liked about the Vivid systems Fountain added “We were attracted to both pieces of equipment because of the fast set-up times and ease of use. Both items made an instant impact on production. Same day laminating enabled us to meet deadlines never achievable before. The perforating and creasing for short-run work perfectly and complemented our existing setup. Our short-run production has gone up significantly, everything from business cards to folders and multi-page brochures.”
Cardiff based, digital print specialist Minuteman Press recently purchased a Vivid Matrix MX-370P for their lamination requirements. In a recent interview with Vivid’s marketing team Branch Manager, Louise Williams, explained how the purchase had come about and how the foiling and effects capability quickly opened new opportunities for them:
“Louise, can you give an overview of your operation?”
“Minuteman Press is predominantly a business-to-business print facility based in Cardiff, which is known for being a centre for design and creative services. We are ideally located to serve businesses there as well as in the surrounding area.
We are a dedicated team, built on a strong foundation of expertise within the print and design industry, with many years’ experience in this sector. We pride ourselves on our professional friendly service, offering an efficient and prompt response, ensuring that your needs are met on time and within budget. Top quality, quick turnaround & great service is the minimum you can expect from us!”
“Why was the Vivid system chosen?”
“Primarily we were looking for a higher quality, faster laminator, as we had outgrown our current one. We visited The Print Show and saw several options, but we were most impressed by the Vivid Matrix MX-370P, as it was mainly built in the UK, and, production-wise, it is quick and easy to use. That the Matrix had an added bonus of supporting foiling as well as lamination was something we were already interested in after seeing a machine the year before. Overall, the Matrix offered outstanding value for money.”
“What applications has the Matrix been used for?”
“Lamination is still the machine’s main function, allowing us to keep more work in-house, giving much higher added value. However, the machine has also opened new doors with the various foiling options that it supports.”
“And what is your favourite effect so far?”
“We love the gold foil on cream card, it is especially popular for invitations and we have just ordered rose gold foil that has been described as ‘lush’! We are looking forward to expanding our collection of foils and are especially keen to try out the holographic films!”
“In summary what would you say about the Matrix?”
“This machine has enabled us to laminate a higher volume of work in-house much more efficiently, meaning we can turn jobs around faster, increasing our capacity and efficiency and pass savings onto our customers.
It has additionally enabled us to offer foiling, a luxury finish with a high-perceived value, at an affordable price. The foil really does make the print stand out and many of our customers are now placing foil orders, even those who never knew they wanted it until seeing our samples!
We are able to help support local independent businesses who use the foil for postcards and stationery.”
“Is there anything else you would like to add?”
“We really love the Matrix, and would thoroughly recommend it to anybody, laminating is a breeze and, as it is pneumatic, non-digital films can also be used. Vivid provided full training on laminating and foiling and the results make it 100% worth the effort.
If you purchase this machine you will be happy with your decision, we are sure of that!”
Vivid is pleased to announce a series of half-day training events to help users maximise the potential of the Matrix system. Designed for existing Matrix customers, this informal, hands-on session will leave attendees up-to-date about the practicalities of operation as well giving them an insight into the full potential of creative possibilities.
Numbers will be restricted allowing us to tailor the course to cover any specific areas attendees wish us to cover and there will be plenty of opportunity to ask questions along the way. Training takes place at Vivid’s state-of-the-art showroom at their midlands-based HQ, just off junction 13 of the A42 and close to Junction 22/23/23A of the MI.
Courses will be held on the first Monday of each month, commencing from November 5th – booking is essential. Lunch and refreshments will be provided.