Vivid recently installed a Magnum MCC-35ASP system at Swiftprint in Huddersfield and provided training to their staff. The MCC-35ASP offers cut, slit, crease, perf and partial perf capability and is easy to operate with a large touch-screen display and interchangeable slide-in tools for crease or perforation. The system features image shift compensation, bi-directional perforators to enable “T” and “Box’ perforations and it supports long sheets.
Established in 1972, Swiftprint is West Yorkshire's premiere design and print facility. Offering a full service to its customers, their portfolio ranges from business cards, letterheads, brochures and flyers, to wide format work such as outdoor banners, signs, pop-up banners and exhibition stands and vehicle graphics.
With an impressive arsenal of kit including a two Xerox Versants (3100/2100), Roland Truvis and Canon wide format printers, Matrix Laminating/Foiling system and an Easymount wide format laminator, current owners Phil & Vickie Earle have been at the helm for the last 12 Years.
Phil Earle explained the reason for the Magnum purchase: “We needed to replace an older machine from another supplier, which was slow and limited in its capability. We’d seen the Magnum at an exhibition and were impressed with the ease-of-use, speed, and wide range of functions it offered. In particular we liked that the Magnum supported long sheet format finishing, an area of the business that we were starting to build up work for. So, already having a good relationship with Vivid, the Magnum fitted the bill perfectly.”
In 2018, Swiftprint added a second Xerox Versant to the business, the 3100, giving better quality, and production times, but also opening up the opportunity to print long sheet sizes, i.e. 6ppA4. Initially the finishing of these was outsourced, which was costly and gave Swiftprint little control over deadlines. With the Magnum this finishing is now all handled in-house.
“The Magnum is very easy and quick to set up, with built-in templates for most jobs, it’s just a few tweaks to the template and your away.” Explained Phil, who further continued, “We recently had a 10pp 100mm square concertina job to finish, which would have had to go out for finishing in the past; it was printed 2 up on a sheet, and the Magnum creased, & trimmed down to size, so all we had to do afterwards was to fold it. It never went anywhere near the guillotine.”
Swiftprint will use the Magnum for a wide range of finishing jobs, including, covers, flyers, business cards, 6pp brochures, greeting cards, wedding stationery, multiple concertina folds etc.
Our free Matrix Training workshops have been proving very popular with customers. These informal monthly events are designed to help Matrix users discover the full potential of their system for digital foiling and spot UV type effects as well as for lamination. Attendees also get an overview of the Magnum range of cut/crease/perf/fold solutions.
Bringing these services in-house increases the services a printer can offer to their customer, adds value to their print output and saves them time and money on outsourcing.
At one recent event, Independent Print Industries Association (IPIA) General Manager Brendan Perring talked to Vivid Product Manager, Lewis Evans to find out more...
Join us for a half-day of hands-on training on the operation and applications of the Matrix system - next session Feb 4th 2019
Lunch and refreshments are provided - booking essential, contact firstname.lastname@example.org to book or for more details