The sixth annual event, which is now an established print industry fixture, took place at the iconic East Wintergarden venue in Canary Wharf.
Vivid's Sales Director, Richard Marlow said: "We were honoured to once again be invited by Duplo to be one of their key partners at London Calling. We showcased our Matrix MX-530P Pneumatic Single-Sided Laminator this year, demonstrating to printers the value of bringing lamination in-house".
Duplo, celebrating their 30th anniversary year, used the 2-day event to inspire customers how to create added value and increased revenue through new applications and innovations, aptly naming this year’s theme for London Calling “Without Limits”.
Sarah Crumpler, UK Marketing Manager for Duplo, said: “Printers want to be inspired with applications and innovations that make them money which led us to incorporate new partners, workflows and focus groups into this year’s event".
Other Duplo key partners for London Calling 2014 included Renz, Antalis, Balreed and Esko.